To Exist is Simply to Survive: GUTS – And the Living is Easy


Revival of the comic book-like 2D animation video: director Sébastien Bellaval does it marginally eloquently. Best part of a music video? When visual movement fits the audio. Like in this video, when Tarzan and his monkey are jumping from cord to cord. Or a bit later in the vid, when that spider is playing its piano chord to chord. It’s really quite amazing how a beat can come to life when accompanied by the right rhythmic picture. And the living is easy, and the living is easy, and the living is easy. These audio lyrics indeed match the visuals perfectly. Because what does the audience see? An uncivilised human being, a.k.a. an animal, is being chased, captured, caged, and ready to be eaten. And other animals of all sorts entering a similar fate. Ah yes, survival of the fittest animal. That’s what the jungle is all about. And it is really quite a jungle out there, whether “civilised” or not. Because you don’t fool me. Human language may have fooled you. It may have fooled an entire human race into so-called “civilisation”, and all its subsequent “human complexity”, think bureaucracy, but in the end life is really just what it always was: a jungle, with one very simple rule. Survival of the fittest. Conquer the most good-looking young female. Spread the bestest of seeds. Get the best-trained legs. Cause being able to pinpoint the exact right time to run from a situation is a most precious skill. And so basically life is indeed totally easy. That is, if you also have the right mindset. So take your depression elsewhere, my friend. And let me get back to what really matters: survival.

Director of this Music Video: Sébastien Bellaval



Partying Nowadays: RATATAT – Abrasive

Of all the weird dance moves people can have, Ratatat may have picked the weirdest ones and somehow decided it would be cool to fill a video with it. And while watching this I gotta say: if modern-day people weren’t so afraid to look weird and actually danced while partying, our parties nowadays would definitely be much livelier or at least much more smartphoneless. I’ve never really got it, the smartphone-party. Going to a party without fully using the power your body’s capable of. Using the rhythm that it is naturally attracted to. No, instead, let’s make sure we bring our best make-up, highly new tech phone and selfieface so that, tomorrow, any social media will show that I was at a party last night without looking like crap (and I tell you what: people who don’t look like crap at a party picture are obviously not enjoying themselves really well). But no. Parties aren’t for crazy wacko dancing no more. It’s really just about trying to look socially okay and possibly get laid.

Director of Music Video: Produced by Perfect Branch; 4000 drawings by E.VAX (Ratatat)